Double Cross Vodka Hang Tags

In an exploration of additions to the current Double Cross packaging, we designed several hang tag options consisting of a cover tag and interior mini recipe cards. Each direction was focused on exemplifying the brand and new Betray the Usual tagline.

The first option shows a tall tag with a die cut mark that would allow the bright red secondary page to show through. In addition, the cover page has delicate clear foiling of the texture from the tamper seal.

The second option shows a metal front tag with a painted red area to communicate the brand colors and finish the Slovak crest. Hanging on top of the larger metal plate, is a delicate laser cut outline of the Slovak crest. As the tag moves, the crest is active and catches light.